RFM-& CLV Analysis
RFM-Score and Customer KPI
This workflow analyzes transactional data to devise a scoring system that clusters customers based on RFM scores. Additionally, the analysis is enirched with CLV calculation, and customer insights are presented using interactive visualizations.
Nodes
Extensions
- FeatureKNIME Base nodes
- FeatureKNIME Column Expressions (legacy)
- FeatureKNIME Email Processing
- FeatureKNIME Expressions
- FeatureKNIME Image Processing
- FeatureKNIME Javasnippet
- FeatureKNIME Math Expression (JEP)
- FeatureKNIME Reporting
- FeatureKNIME SVG Support
- FeatureKNIME Views
Links
- No links available