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Cohort Analysis Tutorial

This directory contains 2 workflows.

IconCohort Analysis Tutorial Exercise 

This workflow shows step-by-step how to calculate the customer retention ratio by relative month (1, 2, 3, and so on months after the first purchase) and […]

IconCohort Analysis Tutorial Solution 

This workflow shows step-by-step how to calculate the customer retention ratio by relative month (1, 2, 3, and so on months after the first purchase) and […]